2019 Tmall "double 11" 1 minute 36 seconds turnover exceeded 10 billion yuan
Xinhua News Agency, Hangzhou, 11 Nov (reporters Zhang Xuan and Wu Shuai Shuai)-- just 1 minute 36 seconds after the 00: 00 bell, the 2019 Tmall "double 11" turnover has exceeded 10 billion yuan. The time it took to reach that number in 2018 was 2 minutes and 05 seconds.
This year is the 11th year for Chinese e-commerce giant Alibaba to hold "double 11". After 11 years of development, Tmall "double 11" has become a global e-commerce festival. This year, more than 22000 overseas brands from more than 200 countries and regions will participate in activities related to China's e-commerce festival, according to Ali.
Driven by science and technology and big data, the commercial power contained in Tmall's "double 11" in the 11th year has opened up the great coordination and cooperation of China and even the global commercial power, and triggered the global resonance. At the same time, through the establishment of cross-border e-commerce platform, imported goods are also going deep into third-to fifth-tier cities and counties. The penetration rate of cross-border ecommerce in counties rose from 1% in 2014 to 7% in 2018, according to Tmall International.
Tmall "Shuang 11" was first founded in 2009, the first transaction volume is about 52 million yuan. In 2018, the total transaction volume of Alibaba's platforms reached 213.5 billion yuan on that day.